Update product prices for my reseller storefront

You determine the prices of products and services in your storefront using percent markups from the wholesale rates. Set markups for product groups or product tiers and choose a global pricing rule for your entire product catalog. Any products without a markup will default to the global rule.

Note: Storefront pricing only displays the prorated monthly price for a 1-year purchase. When a product is added to the cart, all available term lengths and prices will appear.

Set a global pricing rule for all products

1. Sign in to your Reseller Control Center (use your GoDaddy username and password).
2. Select Pricing.
3. Select Update Global Pricing.
   
4. Decide whether to replace existing rules:
   • Apply anywhere without a specific rule: Set a global rule after previously setting group or section rules. Existing rules at the group or section level will NOT be overwritten.
   • Replace existing rules: Start over by overwriting rules you previously created. If you have already set rules at the group or section level, those rules WILL BE replaced with the new rules you create here.
     
5. Select one of the following:
   • Set product prices to suggested retail: By default, this option is selected. All products are set to the current suggested retail price. Product prices update automatically if the suggested retail price changes.
     
   • Set a custom percentage markup: Enter a bulk percent markup over the wholesale price (like 300%) that applies to all products.
     
6. Select Save Changes. Your new prices will publish to your storefront. It may take up to three hours for price changes to appear.

Set markup for a product group

1. Sign in to your Reseller Control Center (use your GoDaddy username and password).
2. Select Pricing.
3. Select a product group (for example, Web Hosting).
   • To view legacy products, turn on the View Legacy Products toggle.
4. Enter your desired percent markup under Set a Group Percent Markup. The markup will apply to new purchases and renewals of all product tiers in the product group.
   
5. Verify the adjusted Retail Price for the product tiers.
6. Select Save. Your new prices will publish to your storefront. It may take up to three hours for price changes to appear.

Set markup for a product tier

1. Sign in to your Reseller Control Center (use your GoDaddy username and password).
2. Select Pricing.
3. Select a product group (for example, Web Hosting).
   • To view legacy products, turn on the View Legacy Products toggle.
4. To set a markup for new purchases of a product tier, select New. To set a markup for renewals of a product tier, select Renewal.
5. Go to the product tier you want to update, then enter your desired percent markup under Markup.
   
6. Verify the adjusted Retail Price.
7. Select Save. Your new prices will publish to your storefront. It may take up to three hours for price changes to appear.

Note: Retail prices are based on the amount of the lowest term. For example, for a product with 1-month as the lowest available term, the 1-year price will equal the 1-month price multiplied by 12.

Related steps

• Learn how prices are calculated in your reseller storefront.
• Curate your product offerings by customizing your navigation menu.
• Create sale prices for specific products.

More info

• Per agreement with Microsoft, you can't set custom prices for Microsoft 365 plans. Learn more about selling Microsoft 365 from GoDaddy.